India's DPDP Act doesn't have a standalone "cookie law" like the EU's ePrivacy rules — but where a cookie or script lets us (or a partner) identify or track you, using it counts as processing personal data, so it needs the same consent standard as any other data collection. That's what the banner on this site implements.

1. What We Use, and Why

CategoryToolsLoads without asking?
NecessarySession & CSRF cookiesYes — required for the site to work
AnalyticsGoogle Analytics 4No — only after you accept
AdvertisingGoogle Ads, Facebook Messenger chatNo — only after you accept

Google Ads is grouped as "Advertising" rather than "Analytics" because that's what it actually does — ad retargeting, not general usage measurement. Lumping it under "Analytics" would understate what it's for.

2. Necessary (always on)

CookiePurposeDuration
PHP session cookieKeeps your session active while browsing and submitting formsSession
stli_dpdp_consent_v2 (localStorage, not a cookie)Remembers your cookie choice so we don't ask every visit~180 days

3. Analytics — only with consent

Cookie / toolSet byPurposeDuration
_ga, _ga_<id>Google Analytics 4Distinguishes visitors, persists session state~2 years

Confirm this list against your GTM workspace directly — this table reflects what was visible in the page source on 29 Aug 2026.

4. Advertising — only with consent

Cookie / toolSet byPurpose
_gcl_au and similarGoogle AdsAd click tracking and conversion measurement
_fbp and Facebook SDK cookiesMeta / Facebook MessengerAd attribution, and powering the chat widget if you use it

5. How Consent Works

On your first visit, a banner offers Accept All, Reject Non-Essential, or Manage Preferences (with separate Analytics and Advertising toggles). Necessary cookies load regardless. For Google's tools (Analytics, Ads), we use Google's Consent Mode — their tags load either way but don't set tracking cookies until you consent. The Facebook chat SDK doesn't support that mechanism, so that script simply doesn't load at all until you consent.

6. Changing Your Preference

Change your choice anytime:

7. Third-Party Policies

Google Privacy Policy · Meta Privacy Policy

8. Questions

Contact privacy@socialtitli.com — see our Privacy Policy for full Grievance Officer details.